The Four C’s

The Four C’s

The Four C’s  The Four C’s were not around before the 1940s. There wasn’t a common yardstick by which diamonds could be assessed. This was spotted as an opportunity by the GIA. The Gemmological Institute Of America (GIA) Then, in the 1940s, Robert M....
Diamond Shapes.

Diamond Shapes.

 Diamond Shapes When it comes to diamonds, most consumers tend to use the words “cut” and “shape” interchangeably.  But for diamond professionals, there is a big difference. Diamond Shapes refers to the outline of the stone (pear, oval, round, etc.).  The diamonds cut...